Market Research Firms in Czech Republic

Agency: Step one

Web page: http://come.to/stepone
currently not available

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Agency: STEM/MARK

Web page: http://www.stemmark.cz/
Info available on the web page. They have an archive of survey data starting from 1990.

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

X 10)

X 12)

X
6 per y

X
m

 

X 13)

 

 

X
yearly, 1000 per year

 

X
both client-ordered surveys and panel surveys

 

X 14)

 

X
panel of 2000 users

 

 

 

 

Agency: SOFRESS-FACTUM

Web page: http://www.factum.cz/
Info available on the web page.

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

X
takes place every second week (1000 respondents)

X
4 surveys available

 

 

X
7 surveys available

X
(cars), others are client based

X

 

X
client based

 

X
2 surveys available

X

X client based

X 1)

X

 

 

 

 

Agency: ULTEX Market Research

Web page: http://www.ultex.cz/
Info available on the web page. Other surveys are available upon order.

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

X 16)

X

 

X

X

X

 

 

X

 

 

 

X

 

 

 

X

 

 

Agency: Median

Web page: http://www.median.cz/
Info available on the web page.
Remarks: Also works in the Slovak Republic.

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

X

X

 

X

 

X

X

 

X

     

X

         

 

Agency: MarkTest

Web page: http://www.marktest.cz/index2.htm
no survey description is available on the web page

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

 

X

     

X

   

X

                 

 

Agency: Universitas

Web page: http://www.universitas.cz/
no survey description is available on the web page

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

 

X

     

X

X

 

X

     

X

       

X

 

Agency: Opinion Window

Web page: http://www.opw.cz/index.htm
almost no survey description is available on the web page

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

X
m

 

X

   

X

X

     

X

             

 

Agency: GFK

Web page: http://www.gfk.cz
surveys are available on the web page

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

 

X 15)

X

X

X

X

X

 

X

 

X

 

X

 

X

   

X

 

Agency: ACNielsen

Web page: http://www.esomar.nl/directory/110785.html
no survey description is available on the web page
Remarks: Has offices in almost all the countries in transition

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

 

X

X

X

X

X

X

X

X

X

               

 

Agency: AISA, Ltd.

Web page: http://www.aisaprg.cz/, http://www.esomar.nl/directory/112150.html
no survey description is available on the web page
Remarks: Management of international studies in Hungary, Poland and the Slovak Republic

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

X BW

X

X

X

X

X

X

X

X

X

X

             

 

Agency: Ecoma plus

Web page: http://www.esomar.nl/directory/110593.html
no survey description is available on the web page

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

 

X

X

X

 

X

X

X

                   

 

Agency: IMAS Marcon (IMAS International)

Web page: http://www.imas-marcon.cz/, http://www.esomar.nl/directory/112961.html
no survey description is available on the web page
Remarks: also has offices in Poland, CR, SR, Hungary and joint ventures in: Bulgaria, Croatia, Romania, Russia, Slovenia, Serbia and Ukraine

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

X

X

X

X

X

X

X

X

X

X

X

             

 

Agency: Incoma Research

Web page: http://www.incoma.cz/, http://www.esomar.nl/directory/112347.html
brief survey description as well as the price list is available on the web page

OMNIBUS

Consumption habits and Buying habits

Consumer satisfaction

Life style

Financial (investment, banking, spending, insurance, credits, etc.)

Brand dynamics

Enterprise surveys

Trade

Advertisement effectiveness

Mass Media

Farmaceutical surveys

Housing market

Political attitudes

EU accession

Internet

Telecommunications

Ecology

Social Research

           

X

X

                   

 

Notes:

1) the survey was performed in the following countries in cooperation with the folloving organisations: BBSS Plc. (Bulgaria), TN SOFRES-FACTUM, Ltd. (The Czech Republic), Emor AS (Estonia), TN SOFRES - MODUS Ltd. (Hungary), Baltic Data House Ltd. (Latvia), Baltic Surveys (Lithuania), TNS OBOP (Poland), CSOP (Romania), TNS FACTUM-SLOVAKIA Ltd. (Slovakia), GRAL-ITEO Marketing Research (Slovenia), PIAR-GALLUP Marketing Research CO (Turkey).

2) Multinational: Romania, Hungary, Turkey, Sovenia, Latvia, Bulgaria, Slovakia, Estonia, CR, Poland, Lithuania

3) UltBus: random national consumer omnibus, 2,000 adults per month, MotoBus: the only motorists omnibus in Eastern Europe, for automotive related products & services, TopBus: the affluent consumer omnibus for durables, luxury products and services research. UltBrand: the East European brand performance syndicated report service

4) bi-monthly personal omnibus, nationwide sample of 2400 interviews, monthly nationwide personal Express-omnibus, 1600 interviews

5) Panel

6) 1200 interviewes monthly; Consumer & Media Study (8,400 face-to-face interviews, 7 big cities quarterly)

7) monthly; daily CATI (computer assisted telephone interviewing) omnibus; yearly research of the debit and credit card markets; Census analysis - social and demographic data of the Slovenian population collected with regular monthly face to face omnibuses

8) monthly urban personal omnibus, national sample of 1600 respondents, quarterly Moscow telephone Omnibus, sample of 1000 respondents

9) quarterly Moscow Social Monitor; quarterly Economic Outlook (Consumer Trends)

10) East European ominbus, monthly, 1000 respondents in each country per period (1500 in Russia): Bulgaria, Croatia, Yugoslavia, Hungary, Poland, Romania, Russia, Slovakia, Slovenia, Ukraine.

11) Omnibus in Romania and Republic of Moldova (1500 interviews, monthly

12) 2500 brands, 150 categories, series starting from 1Q1996, biannual, 1000 respondents per month

13) 2500 brands, 150 categories, series starting from 1Q1996, biannual, 1000 respondents per month

14) Long term progect (time series most possibly from 1990) conducted by the mother organisation STEM together with the Czech Institute of Sociology (see data archive page)

15) "Central and Eastern Europe Consumer" survey is also conducted in Bulgaria, CR, Hungary, Poland, Romania, Slovakia, Ukraine, 1000 consumers in each; X. buying conditions and buying behaviour of the population of the Czech Republic, Slovakia, Hungary and Poland, knowledge (awareness) of the chain stores, spontaneous and supported

16) UltBus (since 1991) – regular monthly omnibus survey representative for the whole population of Czechia, MotoBus (since 1996) – omnibus survey among car drivers, TopBus (since 1997) – omnibus survey in housholds with high incomes, H-Bus (since 1998) – omnibus survey among “housewives”, etc.

17) food omnibus, several times per year, automotive omnibus - in preparation

18) biweekly national Omnibus in Lithuania, Latvia and Estonia.

19) weakly 1000 respondents, also children and teenager omnibus and mothers omnibus

20) Omnibus in Romania and Republic of Moldova (1500 interviews, monthly